MotorK Strengthens MotorK’s Presence in France with the Addition of a Strong Customer Portfolio and State-of-the-Art Digital Solutions
MILAN & LONDON, 01 February 2022–(BUSINESS WIRE)–Regulatory news:
MotorK Plc (AMS: MTRK) (“MotorK” or “the Group”), a leading SaaS provider to the automotive distribution industry in EMEA, today announced that it has completed the acquisition of FranceProNet SAS (“FranceProNet”), a leading French digital agency specializing in web solutions for the automotive sector.
Founded in 2005, FranceProNet is a trusted partner for dealerships looking to unlock the full potential of digitization, providing them with highly specialized web design and SEO-first approach honed over nearly 20 years, while also integrating training, digital marketing and lead generation services. . FranceProNet will be fully integrated with MotorK’s state-of-the-art offering, allowing existing FranceProNet customers to seamlessly migrate to MotorK’s platform and take advantage of its services. The combined company will leverage its deep technology expertise and in-depth local market knowledge to provide an expanded and enhanced range of solutions to its customers in France and the wider EMEA region.
“We are delighted to welcome FranceProNet to the MotorK family and look forward to working closely together as a combined team to further accelerate our growth,” said Marco Marlia, MotorK Co-Founder and CEO. “Together, we will improve our value proposition to the automotive distribution ecosystem by strengthening our presence in France, adding key capabilities to our platform and diversifying our customer base.”
MotorK previously announced on October 8, 2021 that the Group had entered into separate definitive agreements for the acquisition of three accretive businesses: Fidcar, Dapda and FranceProNet. The total consideration offered for the activities amounts to €13.8 million in cash and shares, subject to certain performance conditions. The completion of the acquisitions of Dapda and Fidcar was announced in December 2021.
About MotorK Plc
MotorK (AMS: MTRK) is a leading software as a service (“SaaS”) provider for the automotive retail industry in EMEA, with over 400 employees and eight offices in seven countries (Italy, Spain, France, Germany, Portugal, United Kingdom and Israel). MotorK enables car manufacturers and dealerships to enhance their customer experience through a wide range of fully integrated digital products and services. MotorK offers its customers an innovative combination of digital solutions, SaaS cloud products and the largest R&D department in the automotive digital sales and marketing industry in Europe. MotorK was founded in Italy in 2010 and has been recognized by many organizations as one of the fastest growing technology companies in Europe, including Euronext TechShare, Tech Tour 50, Technology Fast 500 EMEA and the FT 1000. For more information, go to: www .motork.io.
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