IRWINDALE, Calif., Sept. 22, 2022 (GLOBE NEWSWIRE) — As cryptocurrency becomes increasingly used by consumers around the world, crypto owners are looking for new ways to use their cryptocurrencies with merchants that accept crypto as a method of payment. Recognizing this opportunity, Waka is proud to make its products even more accessible to customers by partnering with Crypto.com Pay.
“The introduction of this seamless online cryptocurrency payment option for an everyday staple like instant coffee is a sign of the wider acceptance of cryptocurrency,” said founder David Kovalevski. “We are building a modern-age instant coffee and tea business and are proud to be one of the first businesses of our kind to accept crypto as a method of payment. By enabling cryptocurrency payments, we let’s continue to work towards our goal of making the coffee and tea experience more accessible and accessible.”
Consumers can now choose the instant coffee or tea of their choice, add them to their cart, and easily pay using the Crypto.com Pay payment method. After selecting the Crypto.com Pay payment method, users will automatically be transferred to their account where they can select the cryptocurrency they wish to pay with. Crypto.com will then display the exact converted price and process the payment seamlessly. Users must have an active wallet funded with Crypto.com to purchase products from the Waka website using this payment method.
According to data from Waka, consumer preferences are changing as new, younger demographics try instant coffee and tea products for the first time. The growing interest in instant coffee and tea products stems primarily from their convenience and affordability compared to other options available, especially in the current inflationary environment. “We also believe that by adding Crypto.com Pay as a payment option, we can introduce our products to millions of potential consumers using the Crypto.com app and expand our reach to this younger customer base,” Kovalevski concluded.
About Waka Coffee and Tea
Founded in 2018, Waka is a direct-to-consumer coffee and tea company. Waka’s premium instant coffees and teas are your effortless solution for delicious beverages at home or on the go. Our products generate less waste and require no equipment. Just add water and enjoy.
Recognizing that processing coffee and tea requires a significant amount of water, Waka is donating to support clean water initiatives in developing countries across Africa, Asia and South America through our program “Add water, give water”.
Image 1: On this National Coffee Day, you can buy your instant coffee with cryptocurrency
This National Coffee Day, pay in cryptocurrency.
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This National Coffee Day, You Can Buy Your Instant Coffee With Cryptocurrency