CLARINS LAUNCHES NATIONAL MASKING DAY

#NATIONALDAYOFMASKING

NEW YORK, July 15, 2022 /PRNewswire/ — French luxury skincare brand Clarins partners with beauty expert Kathleen Jennings officially declare July 16, National Masking Day. From each year July 16the holidays will serve as inspiration that celebrates and encourages the act of normalizing self-care by wearing the skincare mask of your choice – mark the holidays by sharing your favorite skincare mask and tagging #NationalDayofMasking.

Kathleen Jennings, beauty expert and skincare fanatic

As a former lawyer and mother of three, Texasbeauty guru Kathleen Jennings affirmed its expertise and know-how in the vast world of beauty and skin care. Having cultivated a loyal online presence and social following, the skincare enthusiast and face mask lover has amassed an engaged beauty community. Daily, she provides in-depth product reviews, tutorials and promotions offering an honest and unfiltered approach to beauty and skincare. Jennings has a unique daily dialogue with her engaged social community, reposting followers who tag her while wearing beauty products they buy based on her reviews. To further the mission of normalizing personal care and wearing your favorite self-care mask during daily activities, Jennings, in partnership with Clarins, is proud to announce National Masking Day.

Jennings’ “Holy Grail” beauty product is the Clarins V-Facial Intensive Wrap (better known as Clarins Depuffing Mask to her online community), praising its incredible de-dusting effect on the face. “Every time I find a product like the Clarins Anti-Puffiness Mask, and it delivers what it promises, it’s like hallelujah! I want to make it a point to share it with the rest of the beauty world and skincare,” says Jennings. This award-winning mask is instantly recognizable on social media due to the beard-like appearance of the cream-to-foam mask that targets key areas of puffiness under the eyes and above the neck to combat skin issues caused by stress, heat and hormonal changes. This innovative herbal formula includes beauty berry and ginger extracts as well as horse chestnut escin, relieves puffiness and visibly refines facial features, and lady’s mantle and lady’s mantle extracts promote a radiant and even complexion.

The anti-face puffiness movement on social media, led by Jennings, has turned the Clarins V-Facial Intensive Wrap into the brand’s bestseller, and is its #1 seller at Sephora. To celebrate and fulfill Jennings’ birthday wish in 2021, Clarins is marking his birthday as #NationalDayofMasking. To engage both the brand and Jennings social communities, Clarins will be hosting product giveaways on social media and encouraging everyone to post wearing a skincare mask on July 16, tagging #NationalDayofMasking. This July 16eClarins will be offering a 20% discount on all Clarins Treatment Masks clarinsusa.com and Sephora.com will be offering 20% ​​off V-Facial Intensive.

About Kathleen Jennings

Kathleen Jennings (@kathleenjenningsbeauty) is a former lawyer, mother of three, and self-proclaimed skincare fanatic. Kathleen founded the BeautyNow app for beauty appointment scheduling, the assets of which were acquired by Groupon, Inc. in 2016. Today, her website KathleenJenningsBeauty.com and social media @kathleenjenningsbeauty (Instagram, TikTok) chronicles her dedication to skincare masking (specifically #carpoolmasking) and honest reviews of beauty products and services.

About Clarins

Founded in a professional Parisian beauty salon by Jacques Courtin-Clarins in 1954, Clarins has become the No. 1 prestige skincare brand in France. Europe. More than 65 years later, the brand remains family-owned and is distributed in more than 140 countries, offering innovations in skincare for face and body, men and makeup. With unique know-how in phytochemistry, Clarins Laboratories are considered pioneers in the fields of plant science and technology. The brand’s values ​​are anchored in an ongoing dialogue with women, an unwavering respect for nature and people, and sustainable sourcing commitments, including Le Domaine Clarins, our organic farm and open-air laboratory in the French Alps. . Clarins is accelerating its sustainable actions to become a Certified B Company by 2023. Currently carbon neutral, the company will further reduce its carbon footprint by 30% and become 100% plastic neutral using 100% recyclable packaging by 2025. Partners include Pur Projet (over 525,000 trees planted to date), Plastic Odyssey (a three-year expedition across three continents with 30 stops to fight plastic pollution), and FEED (over 38 million school meals provided to children in need by the end of 2022).

Lucas Pétry, Clarins Communications Manager, lucas.petry@clarins.com
Melissa Reidhead, Clarins Senior Director of Communications, melissa.reidhead@clarins.com
Rémi Barbier, RBPR, remi@remibarbier.com
www.clarinsusa.com

(PRNewsfoto/Clarins USA)

(PRNewsfoto/Clarins USA)

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